Adobe Firefly Prompt Guide

1. Logo Concept Generation Prompt

You are a top-tier logo designer with 20 years of experience, having designed instantly recognizable and deeply meaningful logos for globally renowned brands.

Brand Name: [Your Brand Name]
Industry: [Your Industry]
Brand Personality: [Description]
Target Audience: [Description]
Admired Visual Identities: [List 3]
Disliked Visual Identities: [List 3]
Preferred Style: [e.g., minimalist, bold, geometric, organic, vintage, futuristic]

Generate 5 completely different logo concepts for my brand.

For each concept provide:

- Core visual concept and symbolism
- Shape language and why it suits the brand
- Font direction recommendations
- First emotional trigger
- Why it suits the target audience
- How it would look on business cards, app icons, and billboards
- Why it's timeless rather than trendy

Then tell me which one you would choose if this were your brand and why.

2. Brand Identity Foundation Prompt

You are a top-tier brand strategist who builds brand identities for Fortune 500 companies and startups that later raise millions in funding.

Business Name: [Your Business Name]
Business Description: [One sentence]
Target Audience: [Detailed description]
Competitors: [List 3-5]
Feelings to evoke: [e.g., trust, excitement, luxury, approachability, power]
Words to associate: [List 5-10]
Words not to associate: [List 5-10]

Establish a complete brand identity foundation before designing any visual elements.

Provide me with:

- Brand archetype and why it's a perfect fit
- 5 specific human characteristics describing the brand personality
- Brand tone guide with examples
- Core brand promise (one sentence)
- 3 emotional levels the brand should trigger
- Fundamental difference from competitors
- The one keyword that defines the brand

3. Color Scheme Prompt

You are a color psychology expert and brand designer who deeply understands how colors trigger emotions, build trust, and drive purchasing decisions.

Brand Name: [Your Brand Name]
Industry: [Your Industry]
Target Audience: [Age, gender, income, lifestyle]
Primary emotion to evoke: [e.g., trust, energy, luxury, calm, excitement]
Top 3 competitor colors: [List]
Liked colors: [List]
Disliked colors: [List]

Build a complete brand color palette for me.

Provide me with:

- Primary color with HEX code and psychological explanation
- Two secondary colors with HEX codes
- One accent color for CTAs and highlights
- One neutral color for backgrounds and text
- How each color affects the target audience
- Differentiation from competitors
- Application examples on websites, social media, and packaging
- Color combinations to never use and why

4. Typography Direction Prompt

You are a typography expert and brand designer who deeply understands how fonts convey personality, build credibility, and achieve instant brand recognition.

Brand Name: [Your Brand Name]
Brand Personality: [5 words]
Industry: [Your Industry]
Target Audience: [Description]
Feelings fonts should evoke: [e.g., authority, friendly, innovative, elegant, energy]
Liked brand fonts: [List 3]

Build a complete typography system for me.

Provide me with:

- Primary display font name for headings and why it's perfect
- Secondary font for long text
- Accent font for quotes or emphasis
- Precise font size hierarchy for headings, subheadings, body text, and captions
- Letter spacing and line height recommendations
- Font pairing methodology
- Free alternatives if budget is limited
- Font mistakes to avoid in your industry

5. Complete Brand Identity Package Prompt

You are a top-tier creative director at a brand agency, delivering complete brand identity systems that cover every touchpoint.

Business Name: [Your Business Name]
Business Description: [One sentence]
Target Audience: [Detailed description]
Brand Personality: [5 words]
Industry: [Your Industry]
Competitors: [List 3]
Design tool budget: [Free or paid]
Timeline: [Time you need]

Deliver my complete brand identity system in one response.

Include all elements:

- Brand strategy foundation, archetype, personality, promise, and positioning
- Logo concepts with 3 variations
- Complete color palette with HEX codes and usage rules
- Typography system with names, sizes, and hierarchy
- Visual direction guidelines
- Brand tone guide and tagline options
- Social media visual templates
- 3 core brand rules to never break

Deliver everything as a structured brand guide that any designer, developer, or AI tool can fully understand your brand in 10 minutes.

Ultra-clean automotive poster featuring the exact same car as the photo that will be provided later. The AI must replicate the car from the uploaded photo with identical body shape, proportions, stance, color, trims, wheels, and all visible exterior details.
The car is presented in a front three-quarter angle facing right, matching the perspective of the original reference layout, but now depicted in a subtle {argument name="action" default="drifting action"}. The drift is expressed through realistic weight transfer, slight body lift, controlled smoke plumes from the rear tires, and faint curved tire marks behind the vehicle, without distorting the original car’s geometry.
Headlights follow the exact style from the reference photo of the car, with optional warm fog lights glowing if the provided car has them. All decals, emblems, plates, and window tints must match the car from the uploaded photo.
The car drifts on a glossy white reflective studio-like floor that maintains soft reflections and realistic shadows, enhanced with light drift skid reflections and directional smudges.
Background remains a clean white-to-light-gray gradient with a giant semi-transparent bold typography of the car model name (auto-extracted from the uploaded photo) vertically dominating the background.
At the very top: clean branding text “{argument name="brand name" default="CAR COMPANY NAME"}” (or the brand detected from the uploaded car photo). Under it, spaced-out stylized tracking text containing the same brand and model name.
Below the car: centered title of the exact model name from the uploaded photo.
Under that, a short descriptive paragraph about the car’s character (efficiency, style, reliability).
Bottom section shows a clean grid layout of specifications. If real specs are known from the detected car model, generate accurate values; if not, generate placeholders in the same layout style (4 columns: horsepower, 0–100 km/h, top speed, engine displacement/fuel type).
Entire poster is minimalist, editorial, high-key studio lighting with ultra-sharp reflections, crisp shadows, modern typography, and 4K believability, blending clean design with dynamic drifting energy, Ratio 9:16

2x2 grid, do this for 4 famous scientists in history: Design a collector-grade launch visual for {argument name="toy type" default="TOY / FIGURE / DESIGNER OBJECT"} shown in pristine hero form along with interchangeable accessories, alternate expressions, packaging design, scale references, sticker details, rarity indicators, and close-up material highlights. The object should feel like a luxury drop, somewhere between art toy culture and elite product branding. Accessory Layout: Arrange [ACCESSORY 1], [ACCESSORY 2], [ALT VERSION], [PACKAGING FEATURE], and [LIMITED EDITION DETAIL] around the figure in carefully staged clusters. Everything should feel desirable, neat, and “unboxable.” Visual Style: Hype-culture collectible reveal meets premium e-commerce launch campaign. Clean, glossy, tactile, designer-toy sophistication with a playful but expensive sensibility. Composition Guidelines: Hero figure remains dominant. Accessories should be balanced and elegantly spaced. Packaging should be visible but not steal the scene. The entire image should feel like a product collectors would screenshot instantly. Lighting & Background: Soft commercial lighting with subtle specular highlights, polished background in {argument name="background style" default="BACKGROUND STYLE"}, crisp shadows, premium color separation, ultra-sharp details, no watermark.

A bright, summery commercial product photography shot featuring a refreshing beverage on a weathered wooden table. In the sharp foreground, there is 1 tall glass filled with a golden, bubbly iced drink garnished with 1 lemon slice and a sprig of rosemary, sitting next to 1 silver aluminum can covered in cold condensation. The can prominently displays the English text {argument name="product name" default="TOKYO HIGHBALL"} below a small gold star logo, featuring a graphic of the drink itself and the Japanese text "アルコール分 7%" near the bottom. To the right of the can, 2 cut lemon wedges rest on the table. In the softly blurred background, a sunny beach scene unfolds with sparkling turquoise water and a clear blue sky. Standing to the left in the background is 1 young woman with long brown hair, wearing a white sleeveless top and a light blue skirt, looking out toward the ocean. Floating elegantly in the sky above the scene is the Japanese text {argument name="catchphrase" default="夏、これがいい。"}. The overall lighting is radiant and inviting, with sparkling bokeh and lens flares emphasizing the crisp, cold, and refreshing atmosphere of a perfect summer day.

A photorealistic amateur photograph of a custom building block set resting on a light wood grain table in a living room. In the background stands a large product box with a red logo reading "{argument name="brand name" default="BRICKLY"} BUILDING SETS". The box features text reading "8+", "540 PCS", "5 FIGURES", and the main large title "{argument name="set title" default="WATTERSON FAMILY HOUSE"}". A red circular badge on the box reads "CUSTOM SET FAN DESIGN", and the box art depicts the house and characters under a blue sky. In the foreground sits the fully assembled block model of a {argument name="house color" default="blue"} two-story suburban house with a brown roof, white porch, red steps, a white picket fence, and a blocky green tree. To the left of the house is a built block model of a {argument name="car color" default="pink"} station wagon. Standing in a row in front of the house are exactly 5 custom block minifigures: a blue cat in tan pants, an orange fish with legs, a tall pink rabbit in a white shirt and tie, a blue cat in a white shirt, and a small pink rabbit in an orange dress. The background is a slightly blurred living room with a grey sofa and white blinds.

A fictional 1980s magazine advertisement poster introducing "Claude" as a revolutionary home AI assistant, retro commercial print ad style, bold headline at the top reading "Introducing Claude!", large chrome metallic 3D typography with pink and blue reflections, yellow italic tagline underneath: "The AI assistant that talks back."

Center composition: a beige 1980s CRT home computer with chunky keyboard on a wooden desk, green monochrome terminal screen glowing, readable text on screen: "Claude", subtitle: "The helpful AI assistant." On the screen, a retro terminal-style conversation reads:
"YOU: How can you help me today?"
"CLAUDE: I can answer questions, help you write, summarize information, brainstorm ideas, and explain topics clearly."
"YOU:"

A cheerful 1980s family of three gathers around the computer: father in a blue sweater, mother with curly hair in a pink sweater, young boy in a striped sweater, all looking amazed, delighted, and fascinated, warm nostalgic expressions, classic family technology advertising mood.

Background: dark starry night sky, purple and blue neon perspective grid, retro sci-fi glow, subtle palm silhouettes, sparkling highlights, lens flares, dramatic yet friendly atmosphere.

Poster layout: left side contains stacked retro feature boxes with glowing neon icons, including a question mark, pencil, light bulb, and clock. Each feature box includes short retro advertising copy:
"ANSWERS QUESTIONS" — Get helpful, clear answers in everyday language.
"HELPS YOU WRITE" — Draft ideas, notes, letters, and more with ease.
"GENERATES IDEAS" — Brainstorm, create, and think bigger.
"AVAILABLE WHENEVER YOU NEED IT" — Day or night, Claude is ready to help.

Add a small retro text block describing Claude:
"For the first time, an AI assistant you can have a conversation with. Ask questions. Get answers. Share ideas. Write drafts, notes, and reports. Explore topics, organize thoughts, and solve problems. Claude understands natural language and responds in a clear, helpful way."

Add a short highlighted copy block:
"It's helpful. It's thoughtful.
It's always by your side."

Bottom area includes a large "Claude" brand wordmark with colorful diagonal retro stripes, and the slogan:
"A smarter way to think, write, and explore."

Bottom right has a white promotional price sticker area with bold pink text:
"Free!!"
Smaller text underneath:
"Available now for curious minds everywhere."

Top right has a bright yellow starburst badge saying:
"A REVOLUTION IN AI ASSISTANCE!"

Include a retro product box on the desk labeled "Claude" with small text:
"SMARTER SOFTWARE FOR MODERN THINKERS."

Include a mug or accessory on the desk branded "Claude".

Visual style: 1985 consumer computer advertisement, airbrushed illustration, glossy print texture, halftone details, nostalgic retro futurism, high saturation, cinematic product lighting, authentic 1980s typography and layout, readable ad composition, detailed vintage commercial poster, highly polished, warm family-friendly mood, retro tech fantasy, vertical poster.

Negative prompts:
modern laptop, smartphone, flat design, minimalism, futuristic 2020s interface, cyberpunk overload, messy layout, unreadable typography, distorted text, misspelled words, deformed hands, extra fingers, bad anatomy, duplicate people, plastic skin, overexposed lighting, low resolution, blurry image, warped computer, broken keyboard, cluttered composition, inconsistent vintage style, random symbols, ugly poster design, poor hierarchy, incorrect perspective

Create a clean, black-and-white instructional poster showing a {argument name="steps" default="16-step"} dance sequence performed by a single {argument name="dancer" default="female dancer"}.
Layout:
4x4 grid (16 panels total)
Each panel shows the same dancer in a different pose
Full-body, centered in each frame
Even spacing, consistent framing across all panels
Dancer:
Female, long flowing hair
Wearing a fitted, reflective/sequined crop top and long flared skirt
Elegant, confident, expressive poses inspired by {argument name="dance style" default="vogue and waacking"} dance styles
Panel Details:
Each panel has a bold number (1–16) and a short title at the top (e.g., “WATER CALL,” “LIQUID RISE,” “VOGUE FRAME,” etc.)
Include small instructional captions at the bottom of each panel
Add subtle arrows and motion lines to show movement direction (arms, hips, body flow)
Style:
Black and white (monochrome)
High contrast, sharp studio lighting
Fashion editorial photography look
Clean white or light gray background
Modern sans-serif typography
Overall Feel:
Minimalist, polished, magazine-quality layout
Smooth progression of movement across all 16 frames
Dynamic but clean, easy-to-follow instructional design

analyze this photo and give me a detailed JSON prompt that recreates it. break down the color grading and every exact color in the photo

(use Opus, not Sonnet. Opus has stronger visual analysis and writes more detailed JSON)

paste that JSON into ChatGPT
upload your product image and prompt:
using this JSON as reference, generate a person holding my product
save that generated photo as your character reference

attach it to every future generation for facial consistency

you now have a consistent UGC model that works across any product

the JSON controls the lighting and color grading. GPT image-2 handles the character. you control the product placement.

the #1 tell on AI photos is flat colors and a grainy look. this method removes both.
5 minutes to set up. unlimited variations after.